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Direct-Mail Postcard Advertising for the Beginner
There are many ways to advertise your business, including television, radio, newspapers — the list goes on and on. Modern technology makes it very easy for television viewers to fast forward...
10 Ways to Boost Response Rates with Postcards
Postcards are the most inexpensive form of direct-mail marketing and can often yield high response rates when done right. Unlike sales letter packages and even brochures, postcards are delivered at...
Direct-Mail Postcard Marketing Campaign Blunders
Postcards are the cheapest — and one of the most effective — forms of direct-mail marketing today. Great postcards hit your prospects fast and elicit an immediate impression since they...
Six Mistakes to Avoid in Your Postcard Campaign
Postcards are a very cost-effective and efficient way to market your business. Combine that with their ability to generate a high response rate, and you have a tremendously powerful marketing tool....
Postcard-to-Landing Page Campaign Designs
Recent years have proven that postcard-to-landing page campaigns are both sales effective and cost efficient. As such, direct-mail postcards have become a favorite among marketers seeking to achieve...
Planning Your Postcard Marketing Campaign
Planning any direct-mail postcard campaign might seem like a daunting task, but with the proper strategy it can be easily accomplished. The primary goal of any marketing campaign is to locate and...
Direct-Mail Postcard Marketing Tips
Whether you're reconnecting with existing clients or expanding your customer base, direct-mail postcard marketing is one of the most efficient and cost-effective ways to reach the right people...
How to Market Your Business with Postcards
Marketing is a key factor to the success and continued growth of any business, and postcards are one of the most effective — and least expensive — ways to market your company's...
Bulk Mail and Direct-Mail Postcards
Many modern businesses have discovered the value of direct-mail postcards; however, marketing to a large target audience can become overwhelming when it comes to bulk mailing rates and services....
Driving Maximum Results via Low-Cost Direct-Mail Postcard Campaigns
When planning a direct-mail marketing campaign, every company has two primary goals: Reaching a large target audience and keeping costs as low as possible. One of the best ways to accomplish both of...

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