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Ways to Leverage Print Marketing for Success

Ways to Leverage Print Marketing for Success

in General, Small Business Marketing
Many believe that online marketing has overshadowed print marketing in recent years, but this assessment is only in perception. Sure, the advent of online marketing has changed the game - this was...
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Marketing to Teenagers

Marketing to Teenagers

in General, Small Business Marketing
Teenagers represent one of the most powerful purchasing demographics in America, and marketing to teens is a great way to skyrocket profits. Many companies are vying for teen attention, so you must...
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Marketing to Retirees

Marketing to Retirees

in General, Small Business Marketing
Retirement is an exciting time for many, but it can also be a time of uncertainty. Companies that market to retirees strive to understand the many forces that factor into purchasing decisions....
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Marketing to 20-somethings

Marketing to 20-somethings

in General, Small Business Marketing
Twenty-somethings represent an incredibly lucrative sales demographic for many companies. If you sell a product or service geared toward 20-somethings, the following tips and tricks will help you...
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Five Hot Salon Marketing Techniques

Five Hot Salon Marketing Techniques

in General, Small Business Marketing
Salon competition can be fierce even in small markets, but winning the war over client volume isn't that difficult. Many salons never market to potential and forfeit the incredible profits that a...
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Travel Marketing Tips

Travel Marketing Tips

in General, Small Business Marketing
If you're marketing a tourist attraction, hotel, restaurant, museum or other travel hot spot, getting your pitch in front of your audience is paramount to success. Convention and visitors bureaus...
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How to Find Your Niche

How to Find Your Niche

in General, Small Business Marketing
Your niche is your lifeline. Without it, your business is dead in the water. Many inexperienced marketers and entrepreneurs declare niches that are too broad to have commercial value, and so the...
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Countertop Marketing Strategies

Countertop Marketing Strategies

in General, Small Business Marketing
Counters provide valuable real estate for marketing your business, and the best thing is that counters are everywhere! No matter where you live, there are dozens or even hundreds of opportunities for...
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Die Cuts Are Worth the Investment

Die Cuts Are Worth the Investment

in General, Small Business Marketing
Die cuts are one of the most powerful ways to boost response, but the costs associated with die cuts are prohibitive to many companies. Why would they spend more money to end up with less physical...
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Carnival Marketing Made Easy

Carnival Marketing Made Easy

in General, Small Business Marketing
There are two major components to carnival marketing: Marketing the carnival itself, and marketing attractions during the event. Carnivals can be held for a variety of reasons, and often they're...
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