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Postcard Printing Techniques

Postcard Printing Techniques
in Design & Printing, Printing Techniques, Postcards
When you send direct-mail postcards, you're not just selling a product or service - you're making a promise to deliver something of value in exchange for a response. After everything else is...
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Postcards: Offset vs. Digital Printing

Postcards: Offset vs. Digital Printing
in Design & Printing, Printing Techniques, Postcards
One of the most important decisions a business or graphic designer makes is whether to have postcards printed on an offset press or digital press. Each has its own benefits and drawbacks, and each...
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Postcards: Size Matters

Postcards: Size Matters
in Design & Printing, Printing Techniques, Postcards
If you have any marketing savvy at all, then you know how powerful postcards are for cracking the market with a booming return on investment. Direct-mail postcards project the perfect pitch for any...
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Postcard Printing 101

Postcard Printing 101
in Design & Printing, Printing Techniques, Postcards
Whether you're seeking new customers, launching a new product or service or want to barrage your target audience for branding purposes, you can't beat postcard printing for economy and style...
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Political Postcards: What You Need To Know

Political Postcards: What You Need To Know
in Design & Printing, Political Campaigns, Political Campaigns, Postcards
Postcards are a print marketing staple of many political election campaigns for good reason: They work, and they're cheap to design, print and send. Despite these amazing benefits of the printed...
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Anatomy of a Successful Postcard

Anatomy of a Successful Postcard
in Design & Printing, Direct-Mail Marketing, Direct-Mail Marketing, Postcards
Direct-mail postcard marketing is one of the most powerful ways to promote your business directly to your target audience. When you print postcards, cost efficiency coupled with excellent response...
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Five Tips for Creating Powerful Postcards

Five Tips for Creating Powerful Postcards
in Design & Printing, Direct-Mail Marketing, Direct-Mail Marketing, Postcards
Direct-mail postcard marketing is one of the very best ways to drive return on investment and increase business profitability. Full-color postcards are affordable and earn high response rates when...
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Direct-Mail Postcard Printing Trends

Direct-Mail Postcard Printing Trends
in Design & Printing, Direct-Mail Marketing, Direct-Mail Marketing, Postcards
Direct-mail postcard campaigns are one of the most economical ways to drive response and earn an above-average return on investment. Plus, they actually work, evident by the fact that even the...
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Customize Postcards for Different Customers

Customize Postcards for Different Customers
in Design & Printing, Direct-Mail Marketing, Direct-Mail Marketing, Postcards
Many businesses have discovered that the use of direct-mail postcards to advertise their services is a reliable way to encourage repeat customers and attract new business. When beginning any direct-...
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Postcards: Marketing's Secret Weapon

Postcards: Marketing's Secret Weapon
in Design & Printing, Direct-Mail Marketing, Direct-Mail Marketing, Postcards
These days, you cannot have a marketing conversation without the term "online marketing" taking center stage. Online marketing is a great promotional vehicle for businesses, but it isn'...
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