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Creating a Better Postcard
Like inventors searching for a better mousetrap, designers and marketers have employed various strategies to create a better postcard for years. The following four postcard principles will have you...
Color Combinations That Make Postcards Pop
It's not uncommon for folks to come away from the mailbox with a handful of mail nearly every day. When sifting through their mail, people mentally place each piece into an A pile, a B pile or a...
Postcard Layout Ideas That Clients Love
A postcard is a quick and easy way to share important information. They're popular because they're simple to create and inexpensive to print. In addition, unlike other forms of direct...
Tips for Increasing Your Profits with Postcards
In this high-tech business world, postcards may not be the first marketing vehicle that comes to mind when planning a lead generation campaign. That's really too bad since with just five proven...
Going Green with Postcards
Businesses that adapt an eco-friendly agenda now are poised for future business success. Many businesses and individuals make purchasing decisions based on the green value of products and services (...

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